The best stories are told in ways that provide key information about your agency or program. But that's just the beginning. Truly effective stories are compelling; that is, they make listeners (or readers) understand more than just the facts – they help the listener feel. This workshop will help you learn how to tell stories that separate you from the crowd and help your audience develop a deeper connection with your agency. Through instruction and practice you will learn the super simple storytelling formula, understand what makes a compelling story, discover how to tell unforgettable stories, and then brainstorm to uncover the right story for your agency.

NPAT C40A-01 — Use this course number to register (click here).
Wednesday • 10/26/11 • 9-11:30 am
Instructor: JR Reynolds
Fee: $30

Learn how video can empower your audience with a passion for your organization's mission. Maybe you're already using a camcorder, and wish your videos could look more professional, but don't have millions of dollars to spend? In this workshop, you'll learn how to use the medium of video to effectively tell your story in a professional, compelling way that won't break the bank - even if you don't have your own camera. You'll see examples of successful programs and be introduced to low cost tools to create and distribute your message to a wider audience. Class size is limited, so register early.

NPAT C40A-02 — Use this course number to register (click here).
Wednesday • 12/14/11 • 1-3:30 pm
Instructor: J. Augenstein
Fee: $30

NPAT C40A-03 — Use this course number to register (click here).
Wednesdays • 10/26/11 & 12/14/11 • see times above
Instructor: JR Reynolds & J. Augenstein
Fee: $50